An academic intervention achieves student literacy through radio and digital media production.
An academic intervention achieves student literacy through radio and digital media production.
BricoRadio Logo Design
We designed a new promotional identity for a student-run radio show —amplifying their writing and reading skills for the Bricolage Academy community and beyond.
- Promote self-expression (feelings, empathy, thoughts, or ideas in an artistic medium)
- Supports greater literacy
- Promotes the inclusivity of all voices, races, and ethnicities
How We Think > Creative Process
Research methods and design solutions can develop over weeks, months and even years. The goal here is to show a snippet of research, concept plus style, and a significant result.
Diana Turner, Bricolage’s Student Academic Interventionist, witnessed the most vulnerable students struggling to engage in the core curriculum. They were often failing to connect to “The Why” within specific lesson plans. She teamed up with Innovator’s Workshop teacher Alex Owens to design a literacy program to help students apply their writing and reading skills.
And meanwhile, students could develop their confidence and explore their interests. As an extracurricular sub-brand, BricoRadio needed an emblematic symbol showcasing the pride and community of Bricolage students turned podcast hosts and DJs.
Since its launch, students have written and produced ten episodes with stories covering a wide range of interests: New Orleans sports teams, jazz music, fashion, African American leaders, and even edible slime.
The realized mark captures the inner spark of Bricolage’s students as a lightning bolt, an active microphone, or the spiral of the Bricolage ‘i’.
BricoRadio was recognized in spring 2018 when Turner, Owens, and a group of elementary students pitched the program to New Schools for New Orleans. They won the organization’s citywide design challenge earning grant funding to expand the program.
Want to know more about this project or its impact? Contact us >
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Is your school’s logo inspiring both students and community members to engage with your institution? Does it give a clear representation of your mission and values? Do staff members have access to and know how to use your logo, or are you constantly making tweaks and pulling different designs from the internet? If your current logo is not helping you achieve your most strategic goals, schedule a call, and we’ll work with you to bring your branding into alignment.
- Audit and Strategy
- Logo design
- Custom swag and promotional items
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